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Gain Traction Podcast

Sponsored by Tread Partners

Listen in to top automotive entrepreneurs and experts who share their stories about their journey in the business. Find our latest episode on your favorite platform to Listen & Subscribe.


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Working Your Way From Lube Tech to Owner With Brad Updegraff, Owner of Dave’s Ultimate Automotive Featuring Brad Updegraff with Dave's Ultimate Automotive

On this episode of Gain Traction, you’ll hear from Brad, who joins Mike Edge for a conversation about advancing through the automotive industry. He shares how he got his start, gained confidence in his abilities, embraced his passion for helping people, and developed his skills as a leader — “I was the first to show up and the last one to leave. I was accountable for everything” — shaping the culture of his shop. Tune in to hear Brad talk about how a positive environment can impact a customer’s day!

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